Collateral Keeps On Saying It
In marketing, collateral offers your message to consumers. Effective and inspiring collateral communicates information to channel partners about a company's products or services. Collateral works best when it includes a persuasive 'call-to-action.'
Carson Dunn Media views collateral from a branding standpoint -- getting the most from a client's dollar for maximum exposure. We also believe that crisp, highly visible OHH can offer the same, unmistakable message as a brochure or newsletter.